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The dictionary defines congruity as significance: arrangement, harmony, or fitness.That definition may likewise be employed to specify the best firm, just one where all portions of the business are accountable for stability, and / or exercise center. In that perfect industry, all issues with the firm meet with each other. Each part (department / role / task / etc.) must complement the other, and with each other they all do the job to build the total. That means promotion creates the promises, production / satisfaction keeps those guarantees, and also the administration oversees everything. As an example, in the event the marketing department has been creating a pro motion, all of aspects – the material, the newspaper, emblem, the typeface, the design, feeltexture – ought to be siphoned to make the most of the efficacy of the content. To exemplify my purpose, an individual could choose different fonts to publicize a carnival versus a mortuary.